书目信息 |
| 书名： | Marketing research | |
| 作者： | Thomas C. Kinnear, James R. Taylor. | |
| 分册号： | ||
| 分册名： | 出版地： | New York : |
|
| 出版社： | McGraw-Hill | |
| 出版时间： | c1996. | |
| 页数： | xxii, 888 p. : | |
| 开本： | 24 cm. + | |
| 丛书名： | McGraw-Hill series in marketing | |
| 中图分类号： | ||
| 科图分类号： | ||
| 其他分类号： | H31:F713.5 | |
| 主题词： | ||
| 电子资源： | http://www.loc.gov/catdir/toc/mh022/95022571.html http://www.loc.gov/catdir/description/mh022/95022571.html | |
| 000 | 01327cam 2200373 a 4500 | |
| 001 | E0754361081 | |
| 003 | CAL | |
| 005 | 20070104150700.42 | |
| 008 | 950524s1996 nyuab b 001 0 eng | |
| 010 | @a 95022571 | |
| 020 | @a0079122523 (hb.). | |
| 040 | @aDLC@cDLC@dDLC | |
| 050 | 00 | @aHF5415.2@b.K53 1996 |
| 082 | 00 | @a658.8/3@220 |
| 090 | @aH31:F713.5 | |
| 093 | @aF713.50@24 | |
| 095 | @a4910.122@26 | |
| 099 | @dH31:F713.5@e2=5 | |
| 100 | 1 | @aKinnear, Thomas C.,@d1943- |
| 245 | 10 | @aMarketing research :@ban applied approach / @cThomas C. Kinnear, James R. Taylor. |
| 250 | @a5th ed. | |
| 260 | @aNew York :@bMcGraw-Hill,@cc1996. | |
| 300 | @axxii, 888 p. :@bill. (some col.), maps ;@c24 cm. +@e1 computer disk (3 1/2 in.). | |
| 440 | 0 | @aMcGraw-Hill series in marketing |
| 504 | @aIncludes bibliographical references and indexes. | |
| 538 | @aSystem requirements for accompanying computer disk: IBM and compatible computers. | |
| 650 | 0 | @aMarketing research. |
| 650 | 0 | @aMarketing@xManagement. |
| 700 | 1 | @aTaylor, James R.@q(James Ronald),@d1938- |
| 856 | 41 | @3Table of contents@uhttp://www.loc.gov/catdir/toc/mh022/95022571.html |
| 856 | 42 | @3Publisher description@uhttp://www.loc.gov/catdir/description/mh022/95022571.html |
| 920 | @a211020@z1 | |
| 920 | @a242250@z1 | |
| 998 | @aRUC | |
| Marketing research : : an applied approach / / Thomas C. Kinnear, James R. Taylor.-5th ed.-New York : : McGraw-Hill, , c1996. |
| xxii, 888 p. : : ill. (some col.), maps ; ; 24 cm. + + 1 computer disk (3 1/2 in.).- (McGraw-Hill series in marketing) |
| Includes bibliographical references and indexes.-System requirements for accompanying computer disk: IBM and compatible computers. |
| ISBN 0079122523 (hb.). |
| ● |
| 相关链接 |
正题名：Marketing research
索取号：H31:F713.5/2=5
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