书目信息 |
| 书名： | Consumer behavior | |
| 作者： | Del I.Hawkins, Roger J. Best, Kenneth A. Coney. | |
| 分册号： | ||
| 分册名： | 出版地： | Boston : |
|
| 出版社： | McGraw-Hill Irwin | |
| 出版时间： | c2004. | |
| 页数： | xxvi, 790 p. : | |
| 开本： | 27 cm. + | |
| 丛书名： | McGraw-Hill/Irwin series in marketing | |
| 中图分类号： | ||
| 科图分类号： | ||
| 其他分类号： | H31:F713 | |
| 主题词： | ||
| 电子资源： | ||
| 000 | 01363 22000003974500 00 | |
| 001 | E0838819731 | |
| 003 | OCoLC | |
| 005 | 20080403105150.35 | |
| 007 | co ugu | |
| 008 | 030113s2004 maua b 001 0 eng | |
| 010 | @a2003041331 | |
| 020 | @a0-07-286549-0. | |
| 020 | @a0072536926 (disc). | |
| 020 | @a0071214690 (international : alk. paper). | |
| 040 | @aDLC@cDLC@dC#P@dOCLCQ@dCIN | |
| 043 | @an-us--- | |
| 050 | 00 | @aHF5415.33.U6@bH38 2004 |
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| 090 | @aH31:F713 | |
| 099 | @dH31:F713@e33=9 | |
| 100 | 1 | @aHawkins, Del I |
| 245 | 10 | @aConsumer behavior :@bbuilding marketing strategy / @cDel I.Hawkins, Roger J. Best, Kenneth A. Coney. |
| 250 | @a9th ed. | |
| 260 | @aBoston :@bMcGraw-Hill Irwin,@cc2004. | |
| 300 | @axxvi, 790 p. :@bcol. ill. ;@c27 cm. +@e1 CD-ROM. | |
| 440 | 0 | @aMcGraw-Hill/Irwin series in marketing |
| 504 | @aIncludes bibliographical references and indexes | |
| 538 | @aSystem requirements for accompying CD ROM | |
| 650 | 0 | @aConsumer behavior@zUnited States |
| 650 | 0 | @aConsumer behavior@zUnited States@vCase studies |
| 650 | 0 | @aMarket surveys@zUnited States |
| 700 | 1 | @aConey, Kenneth A |
| 700 | 1 | @aBest, Roger J |
| 945 | @aci3ug@bb3649914@ci41867798@o1@sN | |
| 945 | @aos4ug@bb5741906@ci41007851@sN | |
| 945 | @ake2ug@bb2972072@ci41411862@sN | |
| Consumer behavior : : building marketing strategy / / Del I.Hawkins, Roger J. Best, Kenneth A. Coney.-9th ed.-Boston : : McGraw-Hill Irwin, , c2004. |
| xxvi, 790 p. : : col. ill. ; ; 27 cm. + + 1 CD-ROM.- (McGraw-Hill/Irwin series in marketing ) |
| Includes bibliographical references and indexes .-System requirements for accompying CD ROM |
| ISBN 0-07-286549-0. |
| ● |
| 相关链接 |
正题名：Consumer behavior
索取号：H31:F713/33=9
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