书目信息 |
| 书名： | Marketing = | |
| 作者： | Charles W. Lamb, Joseph F. Hair, Carl McDaniel著. | |
| 分册号： | ||
| 分册名： | 出版地： | 北京 : |
|
| 出版社： | 北京大学出版社 | |
| 出版时间： | 2006. | |
| 页数： | xiv, 751 p. : | |
| 开本： | 26 cm. + | |
| 丛书名： | 当代全美MBA经典教材书系 | |
| 中图分类号： | ||
| 科图分类号： | ||
| 其他分类号： | H31:F713 | |
| 主题词： | ||
| 电子资源： | ||
| 000 | 04024cam a2201681 a 45 | |
| 001 | 00000175177 | |
| 003 | CAL | |
| 005 | 20120514170449.60 | |
| 008 | 030313r2006 cc a b 001 0 eng d | |
| 020 | @a730105971X. | |
| 020 | @a7900656104 (CD-ROM). | |
| 040 | @aPUL@cPUL@dNUL | |
| 041 | 0 | @aeng@bchi@fchi |
| 093 | @aF713.50@24 | |
| 099 | @dH31:F713@e16=6 | |
| 100 | 1 | @aLamb, Charles W. |
| 245 | 10 | @aMarketing =@b市场营销学 / @cCharles W. Lamb, Joseph F. Hair, Carl McDaniel著. |
| 246 | 31 | @a市场营销学 |
| 250 | @a第6版. | |
| 260 | @a北京 :@b北京大学出版社 :@bThomson Learning,@c2006. | |
| 300 | @axiv, 751 p. :@bill. ;@c26 cm. +@e1 CD-ROM (4 3/4 in.). | |
| 440 | 0 | @a当代全美MBA经典教材书系 ;@v22 |
| 440 | 0 | @a汤姆森学习出版集团精选教材系列 |
| 500 | @a"北大光华管理学院IMBA、MBA推荐用书"--Cover. | |
| 504 | @aIncludes bibliographical references and index. | |
| 534 | @pReprint. Originally published:@cCincinnati, Ohio: South-Western, 2002.@z0324068611. | |
| 650 | 0 | @aMarketing@xManagement. |
| 650 | 0 | @aMarketing. |
| 700 | 1 | @aHair, Joseph F. |
| 700 | 1 | @aMcDaniel, Carl D. |
| 905 | @a241250 | |
| 920 | @a242120@z1 | |
| 920 | @a261020@z1 | |
| 920 | @a211060@z1 | |
| 920 | @a242170@z2 | |
| 920 | @a231280@z2 | |
| 920 | @a211090@z2 | |
| 920 | @a232030@z2 | |
| 920 | @a211010@z1 | |
| 920 | @a242020@z1 | |
| 920 | @a237010@z2 | |
| 920 | @a211020@z2 | |
| 920 | @a215010@z2 | |
| 920 | @a212010@z1 | |
| 920 | @a211130@z1 | |
| 920 | @a214051@z1 | |
| 920 | @a251430@z2 | |
| 920 | @a244020@z1 | |
| 920 | @a231030@z1 | |
| 920 | @a214010@z1 | |
| 920 | @a211162@z1 | |
| 920 | @a223140@z1 | |
| 920 | @a222030@z2 | |
| 920 | @aF44010@z2 | |
| 920 | @a235030@z1 | |
| 920 | @a232010@z2 | |
| 920 | @a234030@z1 | |
| 920 | @a241010@z1 | |
| 920 | @a244070@z1 | |
| 920 | @a261030@z2 | |
| 920 | @a244180@z2 | |
| 920 | @a245010@z2 | |
| 920 | @a223130@z1 | |
| 920 | @a243325@z1 | |
| 920 | @a243160@z2 | |
| 920 | @a222010@z1 | |
| 920 | @a231220@z1 | |
| 920 | @a211040@z2 | |
| 920 | @a221060@z1 | |
| 920 | @a221010@z2 | |
| 920 | @a241061@z1 | |
| 920 | @a244290@z1 | |
| 920 | @a242250@z1 | |
| 920 | @a235010@z2 | |
| 920 | @a221410@z1 | |
| 920 | @a237040@z1 | |
| 920 | @a231010@z1 | |
| 920 | 1 | @a234050@z1 |
| 920 | 1 | @a234010@z1 |
| 920 | 1 | @a221070@z1 |
| 920 | 1 | @a211080@z1 |
| 920 | 1 | @a211111@z1 |
| 920 | 1 | @a244056@z1 |
| 920 | 1 | @a211261@z1 |
| 920 | 1 | @a261131@z1 |
| 920 | 1 | @a211180@z1 |
| 920 | 1 | @a211361@z1 |
| 920 | 1 | @a221190@z1 |
| 920 | 1 | @a244450@z1 |
| 920 | 1 | @a221120@z1 |
| 920 | 1 | @a231060@z1 |
| 920 | 1 | @a244055@z1 |
| 920 | 1 | @a245020@z1 |
| 920 | 1 | @a242150@z1 |
| 920 | 1 | @a242240@z1 |
| 920 | 1 | @a223060@z1 |
| 920 | 1 | @a242270@z1 |
| 920 | 1 | @a241165@z1 |
| 920 | 1 | @a223020@z1 |
| 920 | 1 | @a223010@z1 |
| 920 | 1 | @a242365@z1 |
| 920 | 1 | @a243130@z1 |
| 920 | 1 | @a215140@z1 |
| 920 | 1 | @a236060@z1 |
| 920 | 1 | @a242450@z1 |
| 920 | 1 | @a223371@z1 |
| 920 | 1 | @a244021@z1 |
| 920 | 1 | @a236120@z1 |
| 920 | 1 | @a236200@z1 |
| 920 | 1 | @a242280@z1 |
| 920 | 1 | @a251280@z1 |
| 920 | 1 | @a221080@z1 |
| 920 | 1 | @a237290@z1 |
| 920 | 1 | @a235280@z1 |
| 920 | 1 | @a211168@z1 |
| 920 | 1 | @a232330@z1 |
| 920 | 1 | @a233104@z1 |
| 920 | 1 | @a264070@z1 |
| 920 | 1 | @a223101@z1 |
| 920 | 1 | @a251010@z1 |
| 920 | 1 | @a242430@z1 |
| 920 | 1 | @a231400@z1 |
| 920 | 1 | @a261220@z1 |
| 920 | 1 | @a262130@z1 |
| 920 | 1 | @a212020@z1 |
| 920 | 1 | @a233170@z1 |
| 920 | 1 | @a242050@z1 |
| 920 | 1 | @a299008@z1 |
| 920 | 1 | @a242030@z1 |
| 920 | 1 | @a265010@z1 |
| 920 | 1 | @a242471@z1 |
| 920 | 1 | @a253190@z1 |
| 920 | 1 | @a213015@z1 |
| 920 | 1 | @a232181@z1 |
| 920 | 1 | @a233161@z1 |
| 920 | 1 | @a233020@z1 |
| 920 | 1 | @a242351@z1 |
| 920 | 1 | @a233250@z1 |
| 920 | @a243040@z1 | |
| 920 | @a242010@z1 | |
| 920 | @a211050@z2 | |
| 920 | @a211070@z2 | |
| 998 | @aPUL | |
| Marketing = : 市场营销学 / / Charles W. Lamb, Joseph F. Hair, Carl McDaniel著.-第6版.-北京 : : 北京大学出版社 : : Thomson Learning, , 2006. |
| xiv, 751 p. : : ill. ; ; 26 cm. + + 1 CD-ROM (4 3/4 in.).- (当代全美MBA经典教材书系 ; 22).- (汤姆森学习出版集团精选教材系列) |
| "北大光华管理学院IMBA、MBA推荐用书"--Cover.-Includes bibliographical references and index. |
| ISBN 730105971X. |
| ● |
| 相关链接 |
正题名：Marketing
索取号：H31:F713/16=6
预约/预借
| 序号 | 登录号 | 条形码 | 馆藏地/架位号 | 状态 | 备注 |
| 1 | 0945825 | 209458255 | 样本书库/4110820106/ [索取号:H31:F713/16=6] | 在馆 | |
| 2 | 0945826 | 209458264 | 新区/ [索取号:H31:F713/16=6] | 在馆 | |
| 3 | 0945827 | 209458273 | 新区/ [索取号:H31:F713/16=6] | 在馆 | |
| 4 | 0945828 | 209458282 | 新区/ [索取号:H31:F713/16=6] | 在馆 | |
| 5 | 0945829 | 209458291 | 新区/ [索取号:H31:F713/16=6] | 在馆 | |
| 6 | 0945830 | 209458308 | 新区/ [索取号:H31:F713/16=6] | 在馆 | |
| 7 | 0945831 | 209458317 | 新区/ [索取号:H31:F713/16=6] | 在馆 | |
| 8 | 0945832 | 209458326 | 新区/ [索取号:H31:F713/16=6] | 在馆 | |
| 9 | 0945833 | 209458335 | 新区/ [索取号:H31:F713/16=6] | 在馆 | |
| 10 | 0945834 | 209458344 | 新区/ [索取号:H31:F713/16=6] | 在馆 |